Islam Swelam
A Visionary Leader Shaping the Future of Real Estate Development
Islam Swelam, the Founder and CEO of Add Developments Company,
stands as a testament to the power of strategic vision, academic
excellence, and unwavering dedication. With a strong educational
foundation and a proven track record in the real estate
industry, Swelam has emerged as a transformative leader, driving
innovation and growth in one of the most competitive sectors.

A graduate of the Faculty of Commerce, Department of Business Administration, Swelam further honed his expertise by earning a Master of Business Administration (MBA) degree. This robust academic background has equipped him with the knowledge and skills necessary to navigate the complexities of the business world. His commitment to continuous learning and professional development is further reflected in his role as an advisory member of the Arab Academy, where he actively contributes to shaping educational and management strategies.
Under Swelam’s leadership, Add Developments has achieved remarkable growth and sustained success, establishing itself as a key player in the real estate development industry. His ability to anticipate market trends, coupled with his innovative approach to project management, has enabled the company to deliver exceptional results and set new benchmarks for quality and excellence.
Beyond his role at Add Developments, Swelam’s entrepreneurial spirit has led him to co-found several
other successful ventures, each contributing to the broader landscape of construction, design, and
marketing. These include:
• IGroup Construction & Developments
A company renowned for its commitment to delivering high-quality construction projects.
• SCALE Finishing & Construction
Specializing in precision finishing and construction services that exceed client expectations.
• Arika Furniture Interior
A leader in innovative interior design and furniture solutions, transforming spaces into works of art.
• New World Group Marketing
A dynamic marketing firm that bridges the gap between brands and their target audiences.
Swelam’s multifaceted expertise and collaborative approach have not only propelled his companies to success but have also inspired a culture of excellence and innovation within the industry. His leadership is characterized by a deep understanding of market dynamics, a focus on
sustainable growth, and an unwavering commitment to delivering value to clients and stakeholders.
Islam Swelam’s journey is a powerful reminder of what can be achieved through vision, hard work, and a relentless pursuit of excellence. As he continues to lead Add Developments and its
affiliated companies, his impact on the real estate and construction industries will undoubtedly leave a lasting legacy, shaping the future of urban development and inspiring the next generation of leaders.